Do you think the environment is so important too? We as consumers these days want to eat and drink more and more fair products, this so that we can do our part for a better environment. An important development within sustainability is: circularity, aka taking into account food waste and reusing materials. The biggest goal is for all companies to eventually do zero waste and 100% sustainable business.
At more and more coffee shops you see cardboard cups that you can return, these are processed into new paper products. Recycling is very important to many businesses, also it can be seen that reusable cups are increasingly on sale and consumers are actually using them.
Together we are helping to create a better environment!